Meet Susanne Franz, Volkswagen AG CMO

Susanne Franz's Work History

Susanne Franz has a distinguished career in automotive marketing, having held senior roles at Audi, SEAT, and now Volkswagen. She specializes in digital marketing, global campaign management, and brand transformation, with a focus on expanding customer experience internationally.

• Mar 2024 — Chief Marketing Officer, Volkswagen AG
• Jul 2019 - Feb 2024 — Senior Director Global Brand Communications & CX, Audi AG
• Jun 2018 - Jun 2019 — CMO, CUPRA
• Oct 2015 - Jun 2019 — CMO, SEAT, S.A.
• May 2012 - Sep 2015 — Marketing Director, SEAT Deutschland
• Apr 2011 - Apr 2012 — Marketing Director, Alfa Romeo
• Apr 2005 - Mar 2011 — General Manager Marketing, Suzuki Motor Corporation
• Nov 2004 - Mar 2005 — Account Director, Schitto Schmodde Waack Werbeagentur GmbH
• Jan 2000 - Sep 2004 — Freelance in Marketing / Communication, Self-employed
• Apr 1996 - Dec 1999 — General Manager Marketing und PR, Kia Motors

Susanne Franz's Education

Susanne Franz holds an MBA in European Business Administration from Northumbria University and a Diplom Betriebswirtin from Hochschule für Wirtschaft und Politik, Hamburg.

• Northumbria University — MBA (MA in European Business Administration) in Marketing, Business Administration (1993 - 1995)
• Hochschule für Wirtschaft und Politik, Hamburg — Diplom Betriebswirtin in BWL, VWL, Soziologie & Recht (1990 - 1993)

How to Reach Susanne Franz?

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