Meet Brian Povinelli, Planet Fitness CMO — Bio + How to Reach Out

Last updated: 2025-12-16

Who is Brian Povinelli?

Brian Povinelli is the Chief Marketing Officer of Planet Fitness, appointed in February 2025. He has over 30 years of experience in marketing, working with major brands including Marriott International and Reebok.

Brian Povinelli's Work History

Brian Povinelli has a distinguished career in brand marketing and leadership, with extensive experience at global hospitality and apparel brands. He most recently served as the global head of marketing and brand at Marriott International, overseeing a large marketing budget and strategic initiatives.

• 2025-02-10 - Chief Marketing Officer, Planet Fitness
• 2023-04-01 - 2025-01-31 - Global Head of Marketing & Brand, Marriott International
• 2016-01-01 - 2020-03-31 - SVP, Global Brand Leader for Westin, Le Meridien, Renaissance, Autograph, Tribute & Design Hotels, Marriott International
• 2012-10-01 - 2016-09-30 - SVP, Global Brand Leader for Westin & Le Meridien, Starwood Hotels & Resorts
• 2006-09-01 - 2012-09-30 - VP, Global Brand Leader for Sheraton & Westin Brands, Starwood Hotels & Resorts
• 1999-01-01 - 2006-09-30 - VP, Global Marketing, Reebok

Brian Povinelli's Education

Brian Povinelli holds a Bachelor's Degree in Marketing from James Madison University. He has built his career through extensive experience in brand management and marketing leadership.

• James Madison University - Bachelor's Degree in Marketing (1987 - 1991)

How to Reach Brian Povinelli?

You can reach Brian Povinelli at *******@planet fitness.com or by calling +1 **********. To get Brian Povinelli's contact information and other B2B leads like this, sign up for a free account at Anybody.com.