Meet Liz Urheim, IBM CMO — Bio + How to Reach Out

Last updated: 2025-11-08

Who is Liz Urheim?

Liz Urheim is the Chief Marketing Officer at IBM, overseeing marketing strategies for IBM Software. She has a robust background in marketing and business development, with a career at IBM spanning over 22 years.

Liz Urheim's Work History

Liz Urheim has held various leadership roles within IBM, including Vice President and CMO for IBM Software, and has contributed significantly to IBM's growth through strategic initiatives. Her expertise includes program management, strategy, and digital marketing.

• 2017-11 - Chief Marketing Officer, IBM Software, IBM
• 2021-07 - 2021-06 - Vice President and CMO, IBM Hybrid Cloud Integration Software, IBM
• 2017-11 - 2021-06 - Vice President and CMO, IBM Hybrid Cloud Integration Software, IBM
• 2013-10 - 2017-11 - Vice President and CMO, IBM Collaboration and Talent Management Solutions, IBM
• 2012-10 - 2013-10 - Director of Marketing, IBM PureSystems, IBM
• 2008-07 - 2012-10 - Director of Marketing, IBM Rational Software, IBM
• 2004-08 - 2008-07 - Program Director of Marketing, IBM Information Management Software, IBM
• 2001-02 - 2004-08 - Marketing Manager, IBM WebSphere Software, IBM
• 1996-02 - 2000-11 - Marketing and Business Development, Leading Market Technologies

Liz Urheim's Education

Liz Urheim holds an MBA in Strategy and Finance from Columbia Business School and a BA in Philosophy and Economics from Tufts University.

• Columbia Business School - MBA in Strategy and Finance
• Tufts University - BA in Philosophy and Economics

How to Reach Liz Urheim?

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