Meet Maria Hokanson, Dairy Queen CMO — Bio + How to Reach Out

Last updated: 2025-11-17

Who is Maria Hokanson?

Maria Hokanson is the Executive Vice President of Marketing at Dairy Queen, overseeing marketing strategies across the U.S. and Canada. She has nearly 30 years of retail marketing experience and has been with Dairy Queen since 2004. Maria is known for leading brand initiatives, digital transformation, and innovative marketing campaigns.

Maria Hokanson's Work History

Maria Hokanson has a long-standing career in retail marketing, primarily focused on the Dairy Queen brand. She has held various marketing roles since 2004, culminating in her current executive position where she drives brand growth and digital innovation.

• 2017-08 - Executive Vice President, Marketing, Dairy Queen
• 2015-01 - 2017-08 - Vice President, U.S. Product & Brand Marketing, Dairy Queen
• 2013-05 - 2015-01 - Sr. Director, U.S. Product & Brand Marketing, Dairy Queen
• 2010-01 - 2013-05 - Director of Product & Brand Marketing, Dairy Queen
• 2008-01 - 2010-01 - Sr. Product & Brand Manager, Dairy Queen
• 2004-11 - 2008-01 - Marketing Manager, Dairy Queen

Maria Hokanson's Education

Maria Hokanson earned a Bachelor's degree in Advertising from the University of Illinois Urbana-Champaign and a Graduate Certificate in Business Communications from the University of St. Thomas.

• University of Illinois Urbana-Champaign - Bachelor's degree in Advertising (1992 - 1996)
• University of St. Thomas - Graduate Certificate in Business Communications (2000 - 2005)

How to Reach Maria Hokanson?

You can reach Maria Hokanson at *******@dairy queen.com or by calling +1 **********. To get Maria Hokanson's contact information and other B2B leads like this, sign up for a free account at Anybody.com.