Meet Julie Felss Masino, Cracker Barrel CEO — Bio + How to Reach Out

Last updated: 2025-11-14

Who is Julie Felss Masino?

Julie Felss Masino is the President and CEO of Cracker Barrel, appointed in July 2023. She has over 30 years of experience in the restaurant and retail industries, including leadership roles at Taco Bell, Mattel, and Starbucks.

Julie Felss Masino's Work History

Julie Masino has a distinguished career driving innovation and growth for globally recognized brands. She has held executive positions in major companies, focusing on strategic expansion, brand development, and operational excellence.

• 2023-11 - President and Chief Executive Officer, Cracker Barrel
• 2023-08 - 2023-11 - CEO Incumbent, Cracker Barrel
• 2020-01 - 2023-06 - President, International, Taco Bell
• 2018-01 - 2019-12 - President, North America, Taco Bell
• 2017-04 - 2018-01 - SVP and GM Fisher-Price, Mattel
• 2014 - 2017 - CEO, Sprinkles Cupcakes
• 2002 - 2014 - Various leadership roles, Starbucks

Julie Felss Masino's Education

Julie Masino holds a Bachelor of Arts in communications from Miami University in Ohio. She also completed the Stanford Law School Directors' College in 2023 and earned an AWS Certified Cloud Practitioner certification in 2021.

• Miami University - BA in Communications (1989 - 1993)

How to Reach Julie Felss Masino?

You can reach Julie Felss Masino at *******@cracker barrel.com or by calling +1 **********. To get Julie Felss Masino's contact information and other B2B leads like this, sign up for a free account at Anybody.com.